Category Archives: Signings

Your Two-Sentence Summary

So you are at a book signing. You are sitting at or standing by a table with your books on display and what’s this? Someone is looking over? What? She’s heading this way! She’s in front of the table! She asks, “What’s your book about?”

Now what? While you have put years into developing the book and you can go on for hours about the characters, the story, and the setting. Don’t. Just stay calm and give them your two sentence summary.

Two sentences? What? That does not even begin to describe the book! Yes, two sentences, quick and concise. This is also referred to as the “elevator pitch.” Continue reading →

What you need to do before you publish your book

Whether you are going the traditional publishing route or are self-publishing there are a number of things you need to do before the book makes it to market.

First, you need to create an awareness of your book. Let people know what it is, when it is coming out, and why they will be interested. Social media has become an excellent vehicle for getting the word out about your forthcoming book. Most of it is free except for the time you put into it. If you are a writer, you should be able to write something about it. Are you excited about the book? Let people know why it’s going to be the best thing they will read this year. Continue reading →